Events 2018

ASBAS Digital Solutions Workshop - Social Media Marketing 101

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Wednesday 10th October, 9.30am-12.30pm

Preston Library, VIC 3072

Social media can help your small business maintain customer connections. Build significant networks by establishing a presence where your potential customers congregate social media. Creating an account is the first step, but this workshop will teach you the ins-and-outs of posting, connecting, and managing your social media accounts and finding your target audience market.

Register for this workshop to take advantage of social media and improve the online reach of your business!

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.


ASBAS Digital Solutions Workshop - ENGAGE REAL FOLLOWERS WITH INSTAGRAM

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Wednesday 31st October, 9.30am-12.30pm

Preston Library, VIC 3072

Instagram is a powerful social platform for small businesses selling visually appealing products or services. Feature your brand to followers while using trending hashtags to expand your reach.

Instagram is an incredibly powerful social media platform—the second most engaged network after Facebook. Learn tools to engage your audience and how to turn conversations into conversions.

Register for this workshop to learn how to use Instagram to boost your business profile and better reach potential customers.

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.


ASBAS Digital Solutions - ENHANCE BUSINESS EFFICIENCY WITH THE CLOUD

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Wednesday 21st Nov, 5.30pm-8.30pm

Brunswick Business Incubator, VIC 3065

Cloud computing gives you access to your business data and applications anywhere, at any time. Vast improvements to connectivity, lower costs of online storage, and faster processing now allow solutions to be delivered reliably, securely, and easily for a monthly fee.

Determine whether the cloud is right for your small business. Understand the risks and how to manage them. Discover cloud-based accounting software, customer relationship and project management tools.

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.

ASBAS Digital Solutions Workshop - FACEBOOK FOR SMALL BUSINESS SIMPLIFIED

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Wednesday 17th October, 9.30am-12.30pm

Preston Library, VIC 3072                    

A Facebook business page enables direct communication with your audience. It provides the opportunity for you to reveal the persona behind your brand. Followers will respond to the human side of your business as you interact through posts, comments, and shares. Reach a targeted audience, build brand loyalty, increase your web traffic, and expose your business to potential customers.

Register for this workshop to learn how to create a Facebook business page that will attract followers.

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.


ASBAS Digital Solutions Workshop - IMPROVE CYBER SECURITY FOR YOUR SMALL BUSINESS

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Wednesday 7th Nov, 5.30pm-8.30pm

Brunswick Business Incubator, VIC 3065

It’s critical that small businesses have cyber security measures in place. Data breaches can cost your business money, confidential information, and the trust of your customers.

Understand the potential threats to your business posed by cyber attacks. Attend this workshop and walk away understanding possible risks with an increased knowledge of online security.

Register for this workshop to learn how to protect your small business with cyber security and improve your online security mindset!

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.


ASBAS Digital Solutions Workshop -SEO FOUNDATIONS FOR SMALL BUSINESS

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Wednesday 28th Nov, 5.30pm-8.30pm

Brunswick Business Incubator, VIC 3065

Search Engine Optimisation is a marketing method that increases your website’s visibility in search engine results. Gone are the days of White Pages listings. Now we’re talking Google and Amazon. Google only has 10 spots on the first page of organic search results—and none of your competitors are there by chance.

You need to position your small business where it can be found online. Keywords play a pivotal role in SEO, alongside content, website updates, and various types of links.

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.


Other business events

Find out about local business events by visiting the following websites:

ASBAS Digital Solutions Workshop - MARKETING WITH PINTEREST

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Wednesday 24th October, 9.30am-12.30pm

Preston Library, VIC 3072      

Pinterest is a powerful visual platform for businesses with aesthetically striking products or services. Showcase your brand while relating to your customers and gaining follows, website visits, and sales. Share, create, and curate your small business’ own on-brand image collection online. Step up your results by advertising to increase post engagement, website clicks, or mass awareness. 

Register for this workshop to learn how to use Pinterest to unlock business opportunities and potential customers.

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.


ASBAS Digital Solutions Workshop - DIGITAL MARKETING ESSENTIALS FOR SMALL BUSINESS

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Wednesday 14th Nov, 5.30pm-8.30pm

Brunswick Business Incubator, VIC 3065

Digital marketing is one of the most important ways to drive new business and communicate your customer value proposition. Your digital marketing strategy must aim for impact.

This accessible digital marketing workshop will give you the skills, tools and practical advice you need to create and execute an effective marketing strategy.

Register for this workshop to learn how to use digital marketing to drive engagement and sales for your small business.

*Please note if not yet a registered ASBAS member please follow the direct link below to register as a member.


FREE COWORKING DAY AND BBQ LUNCH

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Thursday 6th December, 9am-5.00pm

Melbourne Innovation Centre Greensborough

Cost: FREE

Come along and join us for a one day trial to see what coworking at the Melbourne Innovation Centre looks like.

Invite your friends, set up your laptop, connect to our wifi and enjoy a day with like-minded people in an open, dynamic space.