Social media offers low cost ways to raise awareness of your business and increase customer engagement.

This session covers:

• Why social media is important for business
• How to determine which social media tools are relevant for your business
• How to effectively use and manage social media
• New tools, rules and functionality

You will also learn about the difference between a Facebook profile and a page, apps and customised tabs that increase functionality and Hootsuite, a tool to manage all your social media accounts in one place.