Ensure your website displays in Google search results

It is important to have a business website that shows up in Google searches. Search Engine Optimisation (SEO) will help potential customers find you online – with keyword strategy a top method of improving the likelihood of your website displaying in search engine results (SER).

This workshop will place an emphasis on keywords, discussing web analytics and Google Keyword Planner, but will also cover different SEO tactics, such as desirable content, website updates, and various types of links.

In this workshop, you will learn:

• Why SEO is critical for your business’ success

• Structuring website content to ensure a SEO friendly site

• How to find the best keywords for your industry using Google Keyword Planner Tool

• Google My Business and how it can enhance your presence

• Tactics to optimize your website for better traffic conversion

• SEO tips – what to do and what not to do

Cost: $25

Ensure your business can be found in Google and register for this workshop today!

For more information on the Small Business Hive, Geelong, check out the website.