We will cover Mailchimp Basics - starting with your first newsletter and then focusing on the advanced set up of automated and trigger based campaigns in the second session.
SESSION ONE - MAILCHIMP BASICS
- This will be about getting you started and giving you some tips and tricks along the way to get the most out of Mailchimp. We will cover:
- How to set up your lists in Mailchimp
- Setting up forms to capture emails
- The must do’s of email (and a few do not do’s)
- How to set up and send a campaign
We will do a live walk through so you can see exactly how to do this.
SESSION TWO - AUTOMATED AND TRIGGER BASED EMAIL CAMPAIGNS
- What are automated and trigger based campaigns (examples and ideas to get you started on how to use these to help do more and scale your business and improve your sales funnel)
- How to a trigger based campaign eg. Welcoming new customers on board and Lead magnet delivery
- How to automate the process
- The different triggers you can use to design great sequences to help with your sales funnel.
The evening will start at 6.45pm, for registration, buy yourself a drink, mix and meet with other businesses, make new connections and friends from the Shire, before we get started with our interactive presentations.