Although October seems too early to contemplate Christmas, now is the time to brainstorm seasonal marketing campaigns. This once-a-year opportunity to put your business in front of new customers deserves forward planning.

You might want to focus on maximising immediate sales, but the Christmas rush can be a powerful time to gain loyal customers. Invest a little more time now and be rewarded with repeat purchases well into the future.

Depending on your business, you could take marketing in many directions. We’ve shortlisted some suggestions to get the ideas pot bubbling.