SEO & AEO: Make Your Website Easier to Find and Understand

About this webinar:

This session is open to VIC / SA / TAS businesses in the Digital Solutions program. Not registered yet? Takes 2 minutes here.

This practical session shows you how to check one important part of your website: whether your headings and content make it easy for customers, Google and AI tools to understand what your business offers.

You’ll learn how to tell whether your website headings are set up correctly, identify the questions your customers are asking, and turn those questions into clear, useful answers on your website.

We’ll keep the technical language to a minimum and show you what to look for inside common website editors, so you can make simple improvements yourself.

What you'll learn

• How headings help people, Google and AI understand your website
• How to check whether something is a heading, rather than just big or bold text
• How to identify the customer questions most worth answering on your website
• How to write clear answers that help customers make a decision
• Where to make these changes in your website editor

What you'll leave with

• A simple website check you can use on your own pages
• One important customer question ready to add or improve on your website this week

Who it's for

Small business owners who manage or can edit their own website and want to improve how easily their business and services can be understood and found online. No SEO or technical website knowledge is required.