
Brand & Digital Engagement Lead
Clara is the Brand and Digital Engagement Lead at Melbourne Innovation Centre, overseeing social media strategy and content, events, digital partnerships, email marketing and campaigns. She combines creativity and strategy to strengthen MIC’s brand presence and build meaningful digital connections.
With a double degree in Law and Media and Communications, majoring in Marketing, Clara brings more than eight years of experience in marketing and digital engagement. Her work focuses on driving growth, deepening community connection and amplifying MIC’s impact online.
Outside of MIC, Clara enjoys spending time by the ocean and exploring new places along the coast. A beach lover at heart, she finds inspiration in nature and the creativity it sparks.