Build a Month of Social Media Content

About this workshop

This in-person session is open to VIC businesses in the Digital Solutions program. Not registered yet? Takes 2 minutes here.

Most founders don't struggle with posting. They struggle with coming up with content ideas.

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This workshop solves that problem. You'll build several named, repeatable series tied to your content pillars, so the planning burden disappears and content ideas start to flow naturally.

Please note: a laptop is required for this session, only 15 places available.

What you'll learn:

• How to establish content pillars in your own Instagram Content Planner, and decide how much weight each one gets
• How to build a Series Library of 8 to 12 repeatable series, each with a format, a posting frequency, hook angle, and CTA so you're not starting from scratch every week
• Understand why series outperform one-off posts for both consistency and audience recognition
• Apply 2026 posting-time and cadence data to set a publishing rhythm you can stick to

What you'll leave with:

• A full month of content mapped in your planner, with specific series scheduled on specific days and ready to post. The same system then extends to a full 90-day quarter.
• An Instagram Content Planner that tracks your performance automatically

Who it's for:

This one's for small business owners who find it difficult to stay consistent because every post feels like it needs a brand new idea. Maybe you post often but unevenly. Maybe you keep meaning to and run out of steam. Either way, this session is for you.